Don’t Assume, Do it Right!

Health equity starts with inclusive research.In this episode of Voices of Inclusive Research, Dr. Ren speaks with Dr. Camille Campbell, Biogen’s Lead for Health Equity and Clinical Innovation, about the critical work of making clinical research inclusive and representative. Dr. Campbell shares her experiences bridging the gap between pharmaceutical research and historically marginalized communities, emphasizing the importance of meeting people where they are and building trust.She also dives into practical strategies for increasing diversity in clinical trials, including leveraging technology and engaging community sites.Tune in for a compelling conversation on inclusion, trust, and the long-term work required to advance health equity in clinical research.Must-Hear Insights and Key MomentsAssumptions vs. Reality: Simply having a trial site in a city does not guarantee participation from the target population; community satellite sites and protocol flexibility are key.Technology with Intention: Digital tools can expand reach, but strategies must consider generational and cultural differences in technology use.Representation Builds Trust: Seeing people with shared backgrounds in research and pharma strengthens community engagement and participation.Patient Empowerment: Communities should feel confident asking questions, seeking expert guidance, and making informed healthcare decisions.Persistence is Key: Change in health equity and clinical research is incremental, requiring ongoing effort and resilience.About Dr. CampbellCamille Campbell, PharmD, RPh is a healthcare leader with 18+ years’ experience in biopharma, health-tech, community engagement, and clinical care. She is Lead for Health Equity & Clinical Innovation at Biogen, previously serving as Senior Director of Health Equity at Acclinate and holding Medical Affairs roles at AstraZeneca and Abbvie.Dr. Campbell champions workforce representation and inclusive research, creating programs for HBCU students and sharing expertise through presentations, publications, and podcasts. She earned her PharmD from Florida A&M University, completed a Post-Doctoral Medical Strategy Fellowship with Bristol-Myers Squibb/Rutgers, and holds a graduate certificate in Health Disparities Research from the University of Illinois Chicago. She is Principal Owner of Bella Peek Consulting, LLC.Follow Dr. Camille Campbell:LinkedInFollow Dr. Ren:WebsiteInstagramLinkedInWe Want to Hear Your Voice!Your insights on how inclusive research impacts your life and community are invaluable. Share your experiences and thoughts on how we can bridge the gap between research and real-world needs. Your stories drive our mission and inspire the future of inclusive research!