E35 - Buzzsprout Leaving Instagram Behind and The Wayne Gretzky Social Media Strategy

EPISODE 35 - Buzzsprout Leaving Instagram Behind and The Wayne Gretzky Social Media StrategyBuzzsprout announced recently that they are no longer actively using Instagram - as a Buzzsprout user, this made me stop and think about where we are headedI skate to where the puck is going to be, not where it has been - Wayne GretzkyRecent report on App Usage for 13-17 year old users 2014/2015 vs 2022Dump the time suck and stressful content cycle of Instagram and the aging population of Facebook (dying off)  The Wayne Gretzky Social Media Strategy - focus on where the play is headed in the game - not where it has been (Instagram) or where it was (Facebook)Take a look at where the next generation of audience listeners are - it might be sobering, but it will help you refocus for 2023For us - we are looking at YouTube and Newsletters via email.___https://howtopodcast.ca/