Enter the Kuppyverse | Harris Kupperman on Brand Building by Blogging at Praetorian Capital

Harris Kupperman, CIO and Founder of Praetorian Capital joins Max Wiethe to share how he’s grown his firm to over $300 million in AUM, largely by breaking the institutional mold. They discuss Kupperman’s choice to build a strategy with UHNW investors and family offices in mind rather than traditional institutional investors and the benefits of a diversified base of LPs. They also discuss the firm’s blog Kuppy’s Korner, the importance of authenticity in brand building, and his choice to register the fund as a 506(c). Clarification: At 50:48 Harris mentions that almost half the capital in the fund is from gains. As of September 30th, 2024 44% of the capital is from gains. Sign up for Kuppy’s Korner at: https://pracap.com Follow Other People’s Money on: Apple Podcast https://bit.ly/4e7QJ1M Spotify https://bit.ly/3Yhaazi YouTube https://bit.ly/3C63VXR Follow Harris Kupperman on Twitter: https://x.com/hkuppy Follow Max Wiethe on Twitter: https://x.com/maxwiethe Follow OPM on Twitter: https://x.com/OPMpod Follow Jack Farley on Twitter https://x.com/JackFarley96