[EP.62] 2018 Local Search Ranking Factors, Black Friday & Cyber Monday Shopping Results

Episode 62 of The Redirect Podcast: The team dives into an exploration of the top local search ranking factors for 2018. The annual survey published by the team over at Moz has us discussing what are the most critical elements to focus on in your local search strategy, defining what many of them are and what it means for your brand. Plus, an exploration into online shopping behavior post Black Friday and Cyber Monday. The two major shopping days of the year have major retailers prepping months in advance, but when it comes down to it, how did users interact with ads, and what did this year say about average order values? This and much more on The Redirect Podcast. Show notes at https://blacktruckmedia.com/podcast/redirect-podcast-episode-62/