EP073: How to Overcome Sales Objections and Drive Profits at Your Practice

Sales and new patient conversion are the blood stream of the business, and one of the key problems that I’ve seen over the years from struggling practice is that they don’t have a proven sales process in place to convert more enquiries into bookings.    People in medical do not perceive themselves as sales people.   If you hire a receptionist who is doing everything administrative and has no sales background or any sales training, how is she supposed to deal with converting prospects to patients, especially for high value procedures?   In this video, I’ll show you the FAB selling method that has been used successfully in many practices to convert more enquiries to bookings.   Key topics discussed: - Common mistakes [00:35] - FAB selling method [01:50] - Follow up with questions [02:30] - Applying FAB [03:00] - 'Money' objection [03:40] - 'Insurance' objection [04:20] - 'I just have to think about it' objection [05:10] - Having well trained staff [05:40] ===============   Show Note    Sales Guide: 7 Figure Samurai Sword Sales Guide For Clinics    www.onlinemarketingfordoctors.com/samurai-sales-guide/