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Ep18 - The AI Agent Playbook

Episode 18 of the Full Funnel Marketing by Keywordio podcast, hosted by Keywordio, titled "Ep18 - The AI Agent Playbook" was published on November 7, 2025 and runs 35 minutes.

November 7, 2025 ·35m · Full Funnel Marketing by Keywordio

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Show NotesIn this episode, Johan and Jonas open the AI toolbox and reveal how next-gen marketing teams are building custom GPTs, Gemini-powered copilots, and using Veo for video automation.It’s not about experimenting anymore,it’s about implementing AI at scale. Learn how the most forward-thinking ecommerce teams use foundation models to optimize creative, analytics, and media execution.What You'll Learn:How to use OpenAI’s GPT and Google’s Gemini to build custom marketing agentsThe role of Vertex AI and Google Cloud in scalable agent deploymentsReal-world use cases: from feed optimization to automated insightsWhat Veo, Google’s generative video AI, means for future content creationWhy marketing teams are moving from ChatGPT prompts to full AI workflowsShow LinksConnect with us: Jonas LinkedinJohan’s LinkedinEmail us: [email protected]@keywordio.comGet a quote from Keywordio 

Show Notes

In this episode, Johan and Jonas open the AI toolbox and reveal how next-gen marketing teams are building custom GPTs, Gemini-powered copilots, and using Veo for video automation.

It’s not about experimenting anymore,it’s about implementing AI at scale. Learn how the most forward-thinking ecommerce teams use foundation models to optimize creative, analytics, and media execution.

What You'll Learn:

  • How to use OpenAI’s GPT and Google’s Gemini to build custom marketing agents

  • The role of Vertex AI and Google Cloud in scalable agent deployments

  • Real-world use cases: from feed optimization to automated insights

  • What Veo, Google’s generative video AI, means for future content creation

    • Why marketing teams are moving from ChatGPT prompts to full AI workflows


    Show Links

    Connect with us: 

    Jonas Linkedin

    Johan’s Linkedin

    Email us: 

    [email protected]

    [email protected]

    Get a quote from Keywordio 




  • Growth Maestros MoEngage Growth Maestros by MoEngage is aimed at fostering a community of marketers and product owners to share insights and nuanced industry experiences. The goal is to collectively gain knowledge and emulate these learnings. We host marketing experts, CXOs from leading brands across business verticals and geographies to try to understand their marketing philosophy. In this podcast, we will cover topics spanning full-funnel marketing, mobile marketing, loyalty, community building, and user experience among other key aspects of growth. Full Funnel Marketing podcast SaaSmic Full Funnel Marketing is a podcast dedicated to helping B2B marketers and founders become masters of their craft!We're interviewing executives and thought leaders, discussing topics on how to grow your B2B SaaS company! Ideas Ignite Marketing( Full Funnel Marketing) Wesley Holshouser Full Funnel Marketing Rick & Rick Rule the World Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing, Media, Tech & Pop Culture Digital marketing insights from Rick Mathieson (author of Branding Unbound and The On-Demand Brand) and Rick Wootten (Silicon Valley CMO) as they share their unique brand of news and views on the trends impacting the intersection of marketing, media, tech, and pop culture. All delivered with an extra-large serving of fun. From B2C to B2B. CPG to SaaS. Digital to direct. Email to experiential. Social to search. Content to commerce. Generative to agentic AI. Viral video to virtual & augmented reality. POS to podcasts. Full funnel to WTF. This is the podcast for every marketer who’s out to rule the world. https://www.linkedin.com/company/rick-rick-rule-the-world
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