Episode 11: James Mulvany - How To Grow Your Audience Through Podcast and Radio

Gold Nuggets in this Episode: When you're running a business, as shallow as it sounds, you need to look at the financials. You've got to keep trying new things and pick yourself up, brush yourself down and just get on with the next project. You're not ready to go fully and start your own podcast to begin with appearing as a guest or an expert on other podcasts is a great way to kind of dip your toes and see if it's for you Every guest you interviewed generally will share it with their audience too. So it's a good way of spreading the word about your business. If you're guesting on other people's podcasts, you're pushing, pushing yourself in front of audiences who perhaps wouldn't have had exposure to you or you, or your product or service. When it comes to cash flow knowing is always better than not knowing because not knowing is not going to save your business.   Our guest is James Mulvany, a UK based entrepreneur responsible for launching more than five internet companies. All doing interesting things with incredible teams in the online media/broadcasting & content spaces.   Song by Adam Vitovsky / CC BY 3.0