EPISODE #124 The Importance of Branding with the Senior Management Team at South West Brands

This week, we’re joined by Rebekah, Hannah, Fran and Jolyn -  the senior management team at cannabis consumer goods firm, South West Brands.In this episode we explore the firm’s unique community-centric, value driven approach to brand building within consumer goods, upcoming opportunities for growth for cannabis brands in the health and wellness space, and the challenges of marketing CBD brands.→ View full show notes, summary, and access resources here: https://www.canverse.global/shownotes/e124About South West BrandsSouth West Brands is laser focused on monetising the ‘last mile’ of the cannabis supply chain (brand, route to market and consumer engagement), whilst raising the bar – away from the fledgling early stage CBD players that currently operate in the market place, to a new level of powerful and pioneering consumer brands with a global reach and an ability to truly touch people. With a world class team of experts in cannabis / CBD, brand building, consumer goods, licensing, value creation and finance unrivalled anywhere in the CBD industry, South West Brands is at the forefront of building the next generation of cannabis consumer brands.Quotables[CBD] is a huge opportunity, which I think is the most exciting thing to happen to consumer products in our lifetime. 09:05[A brand only works when] you have something which looks beautiful but it is powered by value and purpose. 29:00Resources South West Brands Website: http://southwestbrands.co/Follow South West Brands on LinkedIn: https://www.linkedin.com/company/south-west-brands-ltd/Follow South West Brands on LinkedIn: https://www.instagram.com/southwestbrands/?hl=en❇️ Get in touch at https://www.thecannabisconversation.co.ukConnect with Nikita Cretu on LinkedIn:https://www.linkedin.com/in/nikita-cretu-b24b83a8/Connect with Thomas Gray on LinkedIn:https://www.linkedin.com/in/thomas-c-s-gray/ 🔋 The Cannabis Conversation is powered by Lumino - Europe's leading HR and Recruitment Agency specialising in building high performance teams for the legal cannabis industry. They work in three main verticals: Commercial, Medical and Plant-Facing. From HR advisory and executive search services to hiring support for full-time placements, consultants, or contract staff, Lumino has helped hundreds of companies of all sizes in the industry scale sustainably through the right people. 🌱 Need support finding the right talent to GROW your business? Book a call with our recruitment team at: https://calendly.com/d/zvg-y2d-tgc