EPISODE · Sep 19, 2023 · 50 MIN
Episode 19 - The what, why and how of influencer marketing for hotels
from The Hotel Podcast from Aró · host Áro Digital Strategy
In this deep dive, we talk to Daniel Stewart from influencer marketing agency Tailify to better understand this oft maligned marketing channel. He explains what an influencer is (and that they prefer to be called creators); why you would work with one (or several) to leverage this valuable marketing vertical; and how hotels can use the content influencers create for multiple organic and paid social media campaigns and measure the return on investment.
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Episode 19 - The what, why and how of influencer marketing for hotels
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