Field Notes by Brand Shepherd • #17

Field Notes by Brand Shepherd is your single source for guidance to help brands get from cluttered to clarity.The timing of the Cracker Barrel brand saga could not have lined up better to be top of mind for everyone as the new Vibe, Tribe, & Why® resources begin launching next week:* Vibe, Tribe, & Why® - the book - Sept. 1 (preorders are now available)* Vibe, Tribe, & Why® - the AI - Mid September* Vibe, Tribe, & Why® - the course, as part of the Brand Shepherd Academy - Mid SeptemberSo, let’s get into why the Cracker Barrel brand overhaul saga is a case study of Vibe, Tribe, & Why®.VibeTribeWhy.com has even more info. Get full access to Brand Shepherd at brandshepherd.substack.com/subscribe