EPISODE · Nov 15, 2022 · 12 MIN
Get the press to come to you
from The Public Relations Podcast · host ThePublicRelationsPodcast
Can you get the press to come to you? I've always been fascinated by a book written by a PR called Ilyana Stareva. The book argues that it is possible to get journalists coming to you rather than the other way round. I am always on the hunt for fascinating ideas in PR and I finally had a chance to talk to Ilyana and of course I couldn't help but hit the record button as we chatted.
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Get the press to come to you
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