How Overstock Bought O.co

Chef Patrick and guest co-host Morgan Linton speak with Jonathan Johnson, President of Overstock.com, about the purchase of their unique domain name O.co for 350,000 dollars. We learn the process by how Overstock was approached with the opportunity,...

An episode of the Domain Masters podcast, hosted by WMR.FM, titled "How Overstock Bought O.co" was published on July 28, 2010 and runs 42 minutes.

July 28, 2010 ·42m · Domain Masters

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Summary

Chef Patrick and guest co-host Morgan Linton speak with Jonathan Johnson, President of Overstock.com, about the purchase of their unique domain name O.co for 350,000 dollars. We learn the process by how Overstock was approached with the opportunity, plus we get some insight into the success of their operations. This is one interview you wont want to miss and should give Domainers more insight into how big companies like this view and protect their brands online. Patrick and Morgan also took a live call during the show allowing the audience to join-in on the conversation. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Episode Description

Chef Patrick and guest co-host Morgan Linton speak with Jonathan Johnson, President of Overstock.com, about the purchase of their unique domain name O.co for 350,000 dollars. We learn the process by how Overstock was approached with the opportunity, plus we get some insight into the success of their operations.

This is one interview you wont want to miss and should give Domainers more insight into how big companies like this view and protect their brands online. Patrick and Morgan also took a live call during the show allowing the audience to join-in on the conversation.

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

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