How This Music Business Grew Its Lesson Program to 700+ Students (and What You Can Learn From It) | EP 3

EPISODE · Aug 19, 2025 · 21 MIN

How This Music Business Grew Its Lesson Program to 700+ Students (and What You Can Learn From It) | EP 3

from The Music Merchants Podcast · host Dave Simon

In this episode, you'll hear how Anthony and Bailey grew their music school to over 700 students in just a few years—and how you can apply the same strategies to your own program. If you've ever wondered how to take lessons from a "side hustle" to the true engine of your music business, this is a must-listen. What you'll learn in this episode: How to shift your mindset from "retail-first" to "lessons-first" (and why that changes everything) The exact strategies that helped Anthony and Bailey grow from 80 students on day one to 250 in their first year Why above-market pay and strong community values keep teachers invested and students coming back How creating a welcoming, family-first environment boosts retention and reputation What core values to define (and actually use) so your culture builds itself The difference between renting lesson space vs. building real support systems for teachers Practical advice for music store owners who want to scale their programs without burning out   If you're looking for a proven playbook to expand your student base, strengthen retention, and build a thriving music community, this episode gives you both inspiration and actionable steps.   welovemusicstores.com  

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How This Music Business Grew Its Lesson Program to 700+ Students (and What You Can Learn From It) | EP 3

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