How to Answer "What Makes YOU Different from Your Competitors?"

I admit as a property agent, I never seriously sat down to answer this question. And I wasn't surprised when many agents I met weren't able to answer this question either. I realised the real estate industry as a whole needs to do better than saying "I'm #1" or "Top Producer" or "Award Winner". That's why I wrote my book Property Agent Secrets to answer this critical question, that makes home buyer and seller prospects go "WOW! How do you DO THAT?!"