How To Build a B2B Podcast

Are you considering launching a B2B podcast?

Designing the right podcast is hard enough, but designing a good B2B podcast is a lead of its own. It takes some sales, marketing, and business knowledge to align a funnel that attracts other businesses. 

On today’s show, we tackle some of the basic setup and ideas around what makes a good B2B podcast. 

·     New equipment launch, Rodcaster II, and Vocaster from Focusrite (2:33)

·     How to make the decision when it’s the right time to upgrade to the latest and greatest (6:17)

·     Making the decision between big tech and little tech tools (9:29)

·     First steps when creating a B2B podcast (19:11)

·     What other kind of B2B podcast work (23:19)

·     Using the podcast to increase brand impression value (32:17)

·     When you are stuck or overwhelmed in podcasting, how do you get to know what is the right next step (41:05)

·     A little unknown hack to retire a podcast without paying every month (46:09)

Thanks for Listening!

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****Here are a list of resources for those needing/seeking safe and legal abortion services in the US that were mentioned during this episode's pre-roll.***

• abortion.cafe - collection of abortion resources
• shoutyourabortion.com - campaign to normalize abortion
• donations4abortion.com - donate to support abortion funds by state
• secure.actblue.com/donate/supportabortionfunds - donate to the national network of abortion funds (donations split between 80+ abortion funds)
• usow.org/repro/volunteer - list of abortion clinics across the country that need volunteers