EPISODE · Jan 23, 2024 · 23 MIN
How to make selling easier: Make content that speaks to your customer
from Smart Mouth Podcast | Brand Strategy, Marketing & Entrepreneurship · host Sasha Fedunchak
Send a textIn this episode, Sasha addresses a listener's question about how to reach customers in a more direct and meaningful way.You’ll learn actionable tips for quick and effective market research, learning to speak the customer's language, and uncovering their deeper needs and wants.Sasha provides examples from different industries (spray tanning, brand photography, and dentistry) demonstrating how businesses can make their customers feel seen and heard, and subsequently build trust.Sasha encourages listeners to use features like Instagram polls, email feedback, and direct Q&A with clients to gather crucial information about their experiences and aspirations.What you’ll hear:00:00 Introduction and Listener's Question 01:24 The Challenge of Speaking Directly to Your Customer 04:15 How to Get Information from Your Customers 10:11 Examples of Speaking Directly to Your Customers Free Resources: Is your business BUILT TO OWN? Take the free quiz and find out if you're building an asset, or just operating a 24/7 job. Plus, get actionable insights to start shifting from founder-operator to founder-owner. Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products. Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses. Connect with Sasha: Hang out with Sasha on Instagram and TikTok Follow Daring Haus on Instagram and TikTok Work with Daring Haus: daringhaus.com
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How to make selling easier: Make content that speaks to your customer
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