How to Nab Local Sponsors For Your Podcast w/Rich Bennett

Rich Bennett is the creator and host of 4 podcasts.  In this interview, he talks about his experience as a serial podcaster, creating multiple podcasts. He also shares how he got sponsors from local businesses for his podcasts even before he launch his show.Rich,, a Marine Corps veteran and seasoned podcaster, shares his journey from working in radio to becoming a successful podcast host. He discusses his love for meeting people, the freedom podcasting provides, and the joy of constantly learning from his guests. Rich emphasizes that monetizing your podcast is not as challenging as it seems, sharing his experience of securing local sponsors without relying solely on download numbers. Rich explains how he got his first sponsor before he even started his first podcast.He provides valuable insights into creative podcast sponsorship strategies, the effectiveness of host-read ads, and the long-lasting impact of podcast advertising compared to traditional media. Rich's practical advice and success stories inspire aspiring podcasters to think outside the box and confidently monetize their own shows.Top Takeaways:Downloads doesn’t equal listenersDon’t be afraid to approach local businessesHow to create naming rights opportunitiesIf you’re unsure of whether anyone will sponsor your podcast this episode is for you.Bio: Rich Bennett is a Marine Corps Veteran, Professional DJ, Entrepreneur and Professional Podcaster. Rich started the podcast “Harford County Living” in 2015, 3 years after launching the positive news website harfordcountyliving.com. A few years later I started getting requests from people outside of Maryland to come on the show as guests and the podcast became "Harford County Living with Rich Bennett". Needless to say, more requests came in and a few people suggested that I expand the podcast and change the name again, and "Conversations with Rich Bennett" was born.I also battled anxiety, and depression and was suicidal years ago. I have talked about it on my podcast with guests that have or are going through mental health issues, however, I never have opened up about what caused my problems because the focus is on my gSend us a textMonetize Your Guests With PodMatchGet awesome guests and make money when you become a PodMatch member.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showConnect with us: Website: https://bit.ly/4h9Of5KJoin Our Patreon: https://tinyurl.com/muzmh69kBook a Free Consultation: https://bit.ly/47XrdexInstagram: https://tinyurl.com/yc2vxcb6X: https://tinyurl.com/ja7wb9fm===================================== 👉Helpful Resources ConvertKit email marketing: https://bit.ly/3TM19grJoin my Substack: https://shorturl.at/3LXCxRecord, stream, & edit with Riverside: https://shorturl.at/AZ3LrHost multiple podcasts on Captivate: ​​https://fas.st/t/4vxsZ9zaShop Podcast Microphones: https://amzn.to/3Rvz4c7Get paid to interview guests: https://shorturl.at/htIY4Podcast hosted by BuzzsproutDisclosure: This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost. Get full access to Tools of the Podcast Trade at toolspodcasttrade.substack.com/subscribe