How to start a podcast │ Marketing Advice

from The Awesome Marketing Podcast · host Åsa Magnusson

What is a podcast? What is the difference between a podcast and a webinar? How can you get the best out of your content strategy using podcasts - and how can you use podcasts for lead generation as well as for brand awareness? In this episode I interview Mark Kendrick from Ventoux Digital (https://www.ventoux.digital) who answers these and many more questions. We explore three key ways of working with a podcast consultancy to reach the right audience, with the right message at the right time. -- Recommendations mentioned in this episode -- Microphone: Blue Yeti (https://www.bluedesigns.com/products/yeti) Headphones: Any over-the-ear noise-cancelling headphones (https://thewirecutter.com/reviews/best-noise-cancelling-headphones) Recording platform: Zencastr (https://zencastr.com)

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