How to Use AI Without Losing Your Voice: The B2I Marketing Mindset—Deanna Read | Ep 54

🗞️ Join the Newsletter: Want behind-the-scenes insights and tools for content creators? Subscribe to the Wisdom Journey Newsletter : https://wisdom.beehiiv.com/In this episode of Wisdom Journey, I sit down with Deanna Read, strategic marketing consultant, educator, and the visionary behind Lead Teach Market. Deanna shares how she transformed from a shy LinkedIn observer into a respected thought leader in the AI and marketing space.We unpack:Her journey through digital marketing, academia, and nonprofit leadershipThe ethical use of AI in marketing and how to train AI to retain your voiceReal-world examples of B2I (Business to Individual) marketing done rightWhy creators should use AI as an assistant, not a replacementHer bold vision for mentoring, leadership, and empowering the next generationWhether you're navigating AI tools or trying to humanize your brand, this episode is packed with relatable wisdom and actionable tips.🔗 Connect with Deanna Read:LinkedIn: https://www.linkedin.com/in/deannaread1☕ Support the Podcast:Love the episode? Buy Me a Coffee to help keep the mic on and the insights flowing.📍 CHAPTERS:00:00 – Intro & Meet Deanna Read01:00 – From Stage Fright to LinkedIn Thought Leader03:30 – The Fear of AI: Where Does It Come From?05:20 – From CMO to Educator: Navigating Corporate and Nonprofit Life08:30 – Best Use Cases for AI in Small Business Marketing10:15 – How to Train AI Without Losing Your Unique Voice13:00 – Using AI to Analyze Competitors and Plan Content15:30 – Recording Challenges and the Power of Podcasting in Education19:30 – What is B2I Marketing and Why It Matters More Than Ever23:00 – Common Misconceptions About AI Use in Marketing26:30 – Real-World Example: How Everyday Dose Nails B2I Marketing28:50 – How to Stay Ethical When Using AI in Content Creation32:40 – Building Trust in a World of AI-Generated Content35:00 – Why Storytelling Still Beats Strategy Alone37:00 – Why Podcasting is the Most Human Form of Content Creation40:00 – Where to Find Deanna and Final Thoughts