How UTRGV Football Is Driving a Business Boom in Edinburg, TX. Networking, Emmitt Smith & the Game-Day Economy| RGV Business Journal Podcast

🏈 Emmitt Smith is heading to the Rio Grande Valley — and Ronnie Larralde of the Edinburg Chamber of Commerce tells us exactly how it happened (spoiler: it's all about your network).In this episode of the RGV Business Journal Podcast, we explore the business boom happening right now in Edinburg and across the Rio Grande Valley — from 127 new housing subdivisions to the game-day economic ripple effect of UTRGV Vaqueros football.📌 TIMESTAMPS00:00 — Intro02:00 — Edinburg's 100-year chamber milestone05:00 — Population growth: 77K to 108K+08:30 — UTRGV football & the game-day business impact14:00 — Business Playbook Conference: what to expect18:30 — Emmitt Smith: how they booked him22:00 — Sessions: marketing, law, franchises & resources27:00 — Free micro-internship program31:00 — UTRGV economic impact numbers reveal35:00 — Edinburg as a destination & festival city📅 Business Playbook Conference — April 23🎟 Tickets at edinburg.com | Members $50 · Non-members $75🔔 Subscribe so you never miss an episode of the RGV Business Journal Podcast.#RGVBusiness #EdinburgTX #EmmittSmith #UTRGVFootball #RioGrandeValley #BusinessPodcast #RGV #TexasBusiness