Integrated asset management and the realpolitik of retrofit: building physics versus cost, with Anna Moore (Domna Group)

EPISODE · Feb 24, 2026 · 1H 23M

Integrated asset management and the realpolitik of retrofit: building physics versus cost, with Anna Moore (Domna Group)

from Zero Ambitions Podcast · host Jeff and Dan

We sat down with Anna Moore, CEO of Domna Group, to talk about its approach to the business of retrofit, pragmatic retrofit strategy, and long-term asset management for landlords. All underpinned by a layer of data collation and machine learning.Domna is currently retrofitting around 10,000 homes per year through grant-funded and self-funded programmes, using an integrated asset management—strategy to: deliver impact and savings through a mix of strategy, support on funding, management of delivery, and quality assurance. Importantly, Anna knows her stuff and she is fun, too.Notes from the showAnna Moore on LinkedInDomna Group on LinkedIn The Domna website (sign up in the footer)**SOME SELF-PROMOTING CALLS TO ACTION**We don't actually earn anything from this podcast, and it's quite a lot of work, so we have to promote the day jobs.Follow us on the Zero Ambitions LinkedIn page (we still don't have a proper website)Jeff and Dan about Zero Ambitions Partners (the consultancy) for help with positioning and communications strategy, customer/user research and engagement strategy, carbon calculations and EPDs – we're up to all sortsSubscribe and advertise with Passive House Plus (UK edition here too)Check Lloyd Alter's Substack: Carbon UpfrontJoin ACANJoin the AECB Join the IGBCCheck out Her Retrofit Space, the renovation and retrofit platform for women**END OF SELF-PROMOTING CALLS TO ACTION**

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Integrated asset management and the realpolitik of retrofit: building physics versus cost, with Anna Moore (Domna Group)

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