Inteligência Artificial a serviço do comércio 

EPISODE · Nov 1, 2021 · 36 MIN

Inteligência Artificial a serviço do comércio 

from MIT Technology Review Brasil · host TEC.INSTITUTE

As festas de fim de ano sempre movimentam o varejo. Agora, a Inteligência Artificial pode ajudar a atender às incontáveis compras e a oferecer os produtos com agilidade. O Natal é uma das épocas em que lojas mais lucram. Uma vez que pessoas compram os presentes com até meses de antecedência, acompanhar o fluxo pode ser complicado, mas programas com Inteligência Artificial tendem a facilitar essa missão. A ideia é usar a tecnologia para prever o comportamento dos consumidores, de modo a apresentar os melhores produtos e serviços de acordo com as necessidades, além de manter o estoque pronto. Esse é um processo que pode ser feito no papel, mas, em um ambiente digital e com o suporte da IA, é mais rápido prever as compras de fim de ano.

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Inteligência Artificial a serviço do comércio 

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