Is Client-Agency Cooperation Possible?
Episode 1 of the Wing Marketing podcast, hosted by Kevin Hassall, titled "Is Client-Agency Cooperation Possible?" was published on September 14, 2019 and runs 43 minutes.
September 14, 2019 ·43m · Wing Marketing
Summary
What is the core relationship between a business and its agencies? Can clients and externals ever truly cooperate? Or do we simply delude ourselves by using terms like cooperation and partnership? With Mark Sherwin, Managing Director at Accenture Interactive; Remeny Armitage, co-founder of Brilliant and Human; freelance project manager Claud Borejon; and Kevin Hassall from Agency,Mai?.
Episode Description
What is the core relationship between a business and its agencies? Can clients and externals ever truly cooperate? Or do we simply delude ourselves by using terms like cooperation and partnership? With Mark Sherwin, Managing Director at Accenture Interactive; Remeny Armitage, co-founder of Brilliant and Human; freelance project manager Claud Borejon; and Kevin Hassall from Agency,Mai?.
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