Jake Goates on Managing Leads Matters More Than Generating Them

As I record this, medical and dental practices nationwide are screwing up new patient leads they’ve paid good money to generate. Are you one of them? If you suspect it even just a little bit, then listen to what my guest today has to say about what to do about it.Since 2003, Jake Goates has given group seminars and training on sales and marketing. He is a Key Opinion Leader for various dental marketing companies. Since 2013, Jake has personally consulted more than 5,600 dentists nationwide on their marketing strategies and sales skills to reduce unnecessary spend while increasing collections. Jake founded GOAT Dental Marketing Consultants in early 2023, providing marketing strategy and sales coaching for dental offices across the country. Jake, with his wife and two daughters, enjoy living and playing in the mountains of Northern Utah.In this episode Carl White and Jake Goates discuss:1. What Jake means by “lead management” vs. “lead generation”2. Why so many practices overlook managing the leads vs. generating them3. What the components of lead management are4. A few tips to make your lead management betterWant to be a guest on PracticeCare®?Have an experience with a business issue you think others will benefit from?  Come on PracticeCare® and tell the world! Here’s the link where you can get the process started.Connect with Jake Goateshttps://www.linkedin.com/in/jake-goates-a8908a12/https://www.facebook.com/profile.php?id=61553719583016Connect with Carl WhiteWebsite: http://www.marketvisorygroup.comEmail:  [email protected]:  https://www.facebook.com/marketvisorygroupYouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmigLinkedIn: http://www.linkedin.com/in/healthcaremktg