Karen Murrell: Lipstick brand and Wool Source join forces to create wool keratin-based pigment

Opposites have attracted in an unexpected collaboration of lipstick and New Zealand strong wool. In what is thought to be a world-first, Wool Source and lipstick brand Karen Murrell have joined forces to create a lipstick coloured with a wool keratin-based pigment. The new lipstick “Kera Kisses” uses wool from Ashburton's Westmere Farm. Karen Murrell says Lincoln Agritech's wool industry research team has developed a wool fibre that could be turned into protein. She told Kate Hawkesby she was asked during lockdown if she wanted to collaborate. Murrell says a year later they have a beautiful product, and describes it as a love story. LISTEN ABOVESee omnystudio.com/listener for privacy information.