EPISODE · Feb 26, 2026 · 31 MIN
Marketing Blueprint - Interview with Jaya Kumar
from Marketing Blueprint - The CMO Interview Series · host Julien Rio
𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Leading With Purpose: Jaya on Global Leadership, Reinvention, and the Mindset Behind a World-Class CMO CareerFrom India to Canada, the United States to Singapore, and across industries from CPG to finance to SaaS, Jaya has lived one of the most extraordinary marketing and leadership journeys of the past few decades. In this episode, he reveals the mentors, philosophies, and courageous decisions that shaped his path from P&G to CMO of PepsiCo, and ultimately to president and chief digital and experience officer across multiple global enterprises.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:- The Three Shifts Every Future Executive Must Make: Jaya breaks down the essential career accelerators — changing categories, changing geographies, and changing accountabilities — and why mastering even two can transform your trajectory.- Silent Leadership and the “Aliveness” Principle: The life-changing advice from the Dalai Lama and other mentors that reshaped how Jaya motivates teams, nurtures talent, and unlocks people’s gifts.- Turning Tough Bosses Into Growth Engines: A simple but transformative question Jaya asks every leader he reports to — even the difficult ones — and how it converts tension into mentorship.- The Art of the Possible: Why breakthrough ideas often begin where feasibility ends, and how this mindset led to iconic campaigns like Doritos’ first Super Bowl user-generated ad.- Career Outcomes vs. Objectives: Why “CMO” should never be the goal, and how focusing on learning, impact, and networks naturally pulls you upward.- Building the Trust That Follows You Across Companies: How long-term relationships, shared growth, and laughter turned colleagues into companions he brought from role to role — and eventually, into successors.This conversation is a masterclass in leadership, courage, humility, and reinvention from someone who has shaped teams, brands, and careers around the world. If you want to rethink your path, lead with meaning, and build a career that lasts decades, this is the episode you won’t want to miss.𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=20#Episode
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Marketing Blueprint - Interview with Jaya Kumar
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