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Nagellack auf Wasserbasis? Jenni Baum-Minkus von gitti weiß wie's geht!

EPISODE · Mar 10, 2021 · 27 MIN

Nagellack auf Wasserbasis? Jenni Baum-Minkus von gitti weiß wie's geht!

from Fritz for Future · host Henkel AG & Co. KGaA

"Was würdest du machen, wenn du keine Angst hättest?" – "Glitzernagellack!". Laut ausgesprochen hat Jenni Baum-Minkus diesen Gedanken auf die ihr gestellte Frage nicht, doch sollte sie dieser nicht mehr loslassen. Sie recherchierte zum ersten Mal in ihrem Leben zum Thema Nagellack und kam zu dem Schluss: Es bedarf neuer Wege, einer Innovation, einer Nagelfarbe, wie es sie bisher noch nicht gab. In dieser Folge spricht Janine mit Jenni Baum-Minkus, Gründerin von gitti und auch bekannt aus der "Höhle der Löwen", über die Zukunft der Beauty-Branche. Mit ihrer Innovation einer auf Wasser basierenden Nagelfarbe, welche vegan, tierversuchsfrei und geruchsneutral ist, hat Jenni revolutionäre Wege eingeschlagen. "Conscious Beauty" nennt sich gitti und setzt sich damit auch für eine Neudefinition von "Schönheit" ein.

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Nagellack auf Wasserbasis? Jenni Baum-Minkus von gitti weiß wie's geht!

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