Name It, Frame it, Claim It With Paul Omodt

Paul Omodt, Founder and Principal of Omodt & Associates Critical Communications, is back on the Communicate Like You Give A Damn podcast to talk about all things crisis communications. Together, host, Kim Clark and Paul Omodt discuss everything from crafting an effective apology to organizations taking ownership and accountability. Paul not only highlights the key considerations organizations need to have for an effective apology but also his own process for crisis management that is timely, consistent and effective. Paul even discusses other aspects he deems as critical for a well-crafted apology such as choosing the right communication channels, seeking expert counsel, and monitoring public responses. Ultimately, a sincere apology, combined with concrete actions for positive change, contributes to rebuilding trust and credibility, impacting the overall reputation and positioning of the organization in the social landscape, as outlined in the depth model.About The Guest:Paul Omodt is the Founder and Principal of Omodt & Associates Critical Communications, a full-service communication firm based in Minneapolis known for effective communication when communication is critical to your success. In his thirty-year career, Paul has worked on some of the Midwest's biggest crisis situations as well as built the reputations of some of the region's biggest brands. Paul is an active member of the communication community and regularly speaks on communication topics at conferences throughout the country. Find Paul Here:LinkedInTwitterWebsiteAbout Kim:Kim Clark (she/her) focuses her work on the communicator and content creator's role in diversity, equity, and inclusion (DEI). She is the co-author of The Conscious Communicator: The fine art of not saying stupid sh*t, an Amazon #1 bestseller and the leading voice for DEI communications and social justice messaging for brands.She speaks at conferences, writes custom workshops, writes inclusive communications guides, and consults with companies on all things related to diversity, equity, and inclusion communications. Kim is a member of the LGBTQ+ community, a cisgender woman, Native American (Muscogee Nation) and a mom of two kids with disabilities. These marginalized identities and the privileges that come with society seeing her as White motivate her daily for social change.Communicate Like You Give A Damn PodcastWebsiteInstagramLinkedInYouTubeTikTok Thank you for listening! Please review, leave a comment and subscribe!