Oct 28, 2025 - Group 7, The Louvre Heist and Middle Fingers from Ariana Grande

Welcome back to some SoMe — your weekly mini-brief & inspiration on what’s actually trending across social: This week we talk about the "Group 7" and what to do with this very SoMe-In-A-Nutshell-Trend. It's all about exclusivity, being in a group, followers, creators and all because of a performance-test by Sophia James. Sounds interesting? You're absolutely right! Also can crime be funny? If you take a look at how TikTok and Instagram react to the Louvre Heist, yes it can be! It even has to be! Why? Maybe because Gen Z and Gen Alpha are the least serious generation there ever was? Maybe, maybe... And last but not least, if you have haters the "Take-It"-trend is for you! Just give them the middle finger and lipsync to Ariana Grande. We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every Tuesday — subscribe, rate, and hear you next week.