Persuaders Marketing Podcast 115 - (a) News4Media (b) Press Ombudsman

Douglas Dalby, CEO News4Media.ie  News4Media's operation in Ireland is headed up by Douglas Dalby, who left The Sunday Times in 2006 to form prangle.ie, a dedicated PR distribution service for Ireland. Having developed this platform to a commercial level, Douglas left Prangle.ie to head up News4Media.ie in September 2009.  A senior journalist for more than two decades, Douglas has worked for The Irish Times, Sunday Tribune and Sunday Business Post and at The Australian in Sydney. He has also lectured extensively in media studies at Dublin City University.      Plus an interview with Press Ombudsman, Professor John Horgan.