Pitch Sentient Reporting on How the Sausage is Made

EPISODE · Dec 18, 2025 · 31 MIN

Pitch Sentient Reporting on How the Sausage is Made

from The Freelance Journalism Podcast

Founded in 2018, Sentient is America’s only nonprofit newsroom focused solely on factory farms and their effects on climate, environment, public health, labor, and animal welfare. Editor-in-chief Jenny Splitter is an award-winning climate and food journalist and a former freelancer herself. She sat down with Shernay Williams to discuss Sentient’s goal to build the factory farming beat, and shared tips for how to pitch her your next story.Sentient’s rates for a 800-1,000 word story start at $300, but are often in the $400-$500 range. Check out their freelance charter for more information.Shernay Williams spent more than a decade as a journalist for television, radio, and print outlets throughout the South and East Coast before serving as a business coach, running a content firm, and in 2020, launching The ​Black Mompreneur. The Freelance Journalism Podcast is a production of the Institute for Independent Journalists, whose mission is the financial and emotional sustainability of freelancers of color. Learn more about our work at theiij.com

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Pitch Sentient Reporting on How the Sausage is Made

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