Pitching - Dialogue or Monologue? - Riham Satti , MeVitae

Fundraising expert Julia Elliott Brown, the CEO of Enter the Arena, talks with Riham Satti about raising £500,000 to launch MeVitae, an innovative tech company working in the recruitment arena. Riham carefully planned an investment round, practiced pitching at events and realised the importance of creating dynamic dialogue with potential investors. A self confessed ‘accidental entrepeneur’, Riham is a neuroscientist and two time postgraduate, TedX speaker and women in tech advocate. After four years of D&R through grants from institutions including the European Space Agency, Riham led an investment round, raising half a million from Angels and VC investors. In this episode you’ll discover… • How dedicated organisation is key when you’re growing a company, working double time and persuading investors to take you seriously • Why pitching is not a one sided monologue but a dynamic conversation to work out whether you’re the right fit for each other • What pitch events can be useful for other reasons than raising investment For the full video interview, go to http://www.enterthearena.co.uk/Fundraising-Stories/