EPISODE · May 4, 2026 · 28 MIN
SE01 E37 Rock Bottom To Niche Dominance By Going All In On Builders | John Langdon
from Lend and Lead · host Sam Abazari
John Langdon is a Mortgage Loan Originator at Union Home Mortgage based in Dothan, Alabama. He has built one of the most quietly dominant construction to permanent loan businesses in the Southeast, scaling to 50 leads per month through just five builders and five top producing real estate agents. He also runs Whatever It Takes Addiction Prevention, a nonprofit delivering fentanyl education to grades six through twelve across Alabama public schools.What you will explore in this episode🎯 The Faith Reset That Rebuilt Everything: From rock bottom to 83 units in two years🏗️ The One Time Close Niche Nobody Is Fighting For: VA construction perm and manufactured housing🤝 The Builder Loyalty Blueprint: Why five builders beat fifty agents every time📋 The Business Plan Move That Wins Referral Partners: One page, thirty minutes, total trustIf you are a loan officer stuck in the commodity trap, a builder looking for a lending partner who actually delivers, or someone who believes their past disqualifies them from greatness, this episode was made for you. John proves that structure, faith, intentionality and one powerful niche can completely rewrite your story.You can get in touch with John Langdon here on LinkedIn:https://www.linkedin.com/in/john-langdon-b4848b1a5/Website: https://www.uhm.com/jlangdon/I hope you enjoy this episode! Give it a like, share, and subscribe to not miss the content coming your way weekly. – Sam and the Lend & Lead podcast teamConnect with Sam Abazari on LinkedIn: https://www.linkedin.com/in/samabazari/ Visit the Level Up LO community: https://www.skool.com/level-up-lo/about?ref=2cb859523a28420d8762609bd56c7694Listen to Lend & Lead on these podcast platforms: Spotify: https://open.spotify.com/show/1RQyoXtGzt5yOC9TZjYvBk Apple Podcasts: https://podcasts.apple.com/us/podcast/lend-and-lead/id1832440770 Amazon Podcasts: https://music.amazon.com/podcasts/9605275b-9baf-4ea7-a6a5-14740bfc92ff/lend-and-lead#loanofficer #mortgagebroker #realestateprofessionals #leadgeneration #salescoaching #mortgageloans #mortgagetips #realtorrelationships #loansales #lendingindustry #closemoredeals #usrealestate #mortgagecareer #referralstrategies #loanofficercommunity #lendandleadLend & Lead is a podcast for loan officers who want to grow, win more business, and stay ahead in today’s mortgage market. Hosted by Sam Abazari, each episode features honest conversations, practical sales tips, and real stories from the front lines of lending. Whether you’re new to the industry or a seasoned pro, you’ll find ideas you can actually use - from building stronger realtor partnerships to generating more consistent leads and getting to the closing table faster. Sam also runs the Level Up LO community, where he shares free content and tools to help loan officers take action and level up their results. Tune in weekly, and get the support, strategy, and mindset you need to lead in your market; no fluff, just what works.
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SE01 E37 Rock Bottom To Niche Dominance By Going All In On Builders | John Langdon
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