Selling Copies of Your Book with Podcast Interviews

A question we're frequently asked is, Will podcast interviews help me to sell copies of my book? If you lean into the strategy of being a guest we've seen this work really well. We look at:The importance of setting clear goalsHaving a good call to actionMaking your interviews work hard for youKey TakeawaysBefore you begin booking podcast interviews be clear on your goals as a guestConsider the different ways you could see a return on your investmentThink of your podcast interview as the beginning of your relationship with the listenerIf you’re consistently showing up on podcasts the listener has several opportunities to hear you on different shows and get to know you, increasing those touch points that will help them decide to buy from youIt’s really important to have a good call to action at the end of the podcast. Your call to action will align with your goals for being a guestYou'll get the exposure to the host's wider community - on social media and to their newsletter subscribers - when you're a guestMake your podcast interviews work hard for you by repurposing them across your different channelsQuoteView your podcast interview as the start of a beautiful relationship with a listener rather than a wham bam transaction.Mentioned in This EpisodeRupal Patel from CIA to CEODave McKeown The Self-Evolved LeaderAdam Robarts - NineteenConnect with Victoria BennionBook your free podcast guesting strategy session today.To learn more about working with us visit https://victoriabennion.com/