Stop Guessing! Win Customers Through Data AND Emotion

Episode 67 of the Experts of Experience podcast, hosted by Salesforce, Lauren Wood, Mission.org, Stacy Sherman, Doing CX Right, titled "Stop Guessing! Win Customers Through Data AND Emotion" was published on February 12, 2025 and runs 51 minutes.

February 12, 2025 ·51m · Experts of Experience

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Summary

Most brands are doing CX wrong—and it’s costing them.The secret to getting it right? It’s not just about data, and it’s not just about empathy—it’s about both.In this episode, Lauren Wood sits down with Stacy Sherman, CX expert, author, and host of Doing CX Right, to break down her ‘Heart and Science’ framework. With 25 years of experience leading CX for major brands, Stacy shares the real impact of emotional intelligence, AI, and cross-functional collaboration in creating customer experiences that actually work.They tackle the tough questions: How do you balance data and human connection? Where do most brands fail in their CX approach? And what’s the real cost of getting it wrong?If you want practical insights, real-world stories, and actionable strategies to drive customer retention and satisfaction, this conversation is a must-listen. Stay tuned until the end for an unforgettable example of human-centered CX in action.Are you delivering the experience your customers deserve? How far are you from your goals? Discover the gap with our Customer Experience Assessment and improve your strategy today.🔗 Get your free assessment now! https://forms.gle/VqXGtybjLhWQAsiL8Check out Doing CX Right: https://doingcxright.com/ Key Moments:00:00 Who is Stacy Sherman, CX Speaker & Expert?02:23 Why Customer Experience is Vital to a Business’s Success04:41 Designing Proactive & Delightful Customer Journeys10:19 The Key to Breaking Down Silos16:51 What is the Cost of Doing CX Wrong?25:33 The Importance of Emotional Intelligence (EQ)26:17 Addressing Fear & Psychological Safety in the Workplace27:41 Human Connection & The Role of AI in CX40:40 The Role of Accountability in Customer Service48:27 Key Advice Every CX Leader Needs to Hear –Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode Description

Most brands are doing CX wrong—and it’s costing them.

The secret to getting it right? It’s not just about data, and it’s not just about empathy—it’s about both.

In this episode, Lauren Wood sits down with Stacy Sherman, CX expert, author, and host of Doing CX Right, to break down her ‘Heart and Science’ framework. With 25 years of experience leading CX for major brands, Stacy shares the real impact of emotional intelligence, AI, and cross-functional collaboration in creating customer experiences that actually work.

They tackle the tough questions: How do you balance data and human connection? Where do most brands fail in their CX approach? And what’s the real cost of getting it wrong?

If you want practical insights, real-world stories, and actionable strategies to drive customer retention and satisfaction, this conversation is a must-listen. Stay tuned until the end for an unforgettable example of human-centered CX in action.

Are you delivering the experience your customers deserve? How far are you from your goals? Discover the gap with our Customer Experience Assessment and improve your strategy today.

🔗 Get your free assessment now!

https://forms.gle/VqXGtybjLhWQAsiL8

Check out Doing CX Right: https://doingcxright.com/

Key Moments:

00:00 Who is Stacy Sherman, CX Speaker & Expert?
02:23 Why Customer Experience is Vital to a Business’s Success
04:41 Designing Proactive & Delightful Customer Journeys
10:19 The Key to Breaking Down Silos
16:51 What is the Cost of Doing CX Wrong?
25:33 The Importance of Emotional Intelligence (EQ)
26:17 Addressing Fear & Psychological Safety in the Workplace
27:41 Human Connection & The Role of AI in CX
40:40 The Role of Accountability in Customer Service
48:27 Key Advice Every CX Leader Needs to Hear

–

Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.