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Strauss Zelnick: “Doing something from scratch, that’s challenging.”

An episode of the Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman podcast, hosted by iHeartPodcasts, titled "Strauss Zelnick: “Doing something from scratch, that’s challenging.”" was published on March 26, 2026 and runs 39 minutes.

March 26, 2026 ·39m · Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

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After finding success from a young age at companies like 20th Century Studios, Vestron, and BMG Entertainment, Strauss Zelnick decided to go out on his own in his 40s. He founded Zelnick Media Capital and became CEO of Take-Two Interactive, the software company behind Grand Theft Auto. Together, they’re a $55 billion enterprise. He’s spent his career at the intersection of technology and media working across film, music, and home entertainment. Not to mention he holds an MBA as well as a JD from Harvard and is the author of Becoming Ageless: The Four Secrets to Looking and Feeling Younger Than Ever. He’s also a longtime friend of Bob’s who sits down to talk about what it looks like to operate on the business side of creative industries, the importance of developing talent, his outlook on the future of technology, and his own personal commitment to health and wellness.

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