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Subscription pricing in association membership

EPISODE · Mar 12, 2023 · 32 MIN

Subscription pricing in association membership

from Association Transformation · host Brewer Pratt Solutions & Elevated LLC

Send us Fan MailHow many times have you heard the suggestion "we should try the Netflix model" and wondered what exactly that means? Adapting and adopting pricing models is a perennial conundrum in the membership world but today Elisa and Andrew are joined by the global subscription guru, Robbie Kellman Baxter, who talks us through the issues and opportunities of designing subscription-based membership offerings. Robbie's books are The Membership Economy  and The Forever Transaction; her regular podcast is Subscription Stories; and you can read her recent article in Associations Evolve 2023 and Beyond here.Support the show

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Subscription pricing in association membership

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