EPISODE · Mar 11, 2025 · 42 MIN
The #1 Networking Secret for Cincinnati Businesses? // Katie English // BNI SWONKY
from Cincinnati Business Podcast · host Brian Erickson
What if there was a proven way to grow your business through referrals, build powerful relationships, and create a thriving network of sales advocates—all without cold calling or expensive ads? In this episode of the Cincinnati Business Podcast, host Brian Erickson sits down with Katie English, Executive Director of BNI (Business Network International) for the Cincinnati & Northern Kentucky region.Katie shares her unexpected journey into leading the region’s largest networking organization, explains the power of structured networking, and reveals how BNI members generated over $70 million in closed business last year alone! Whether you're an introvert wondering if networking is for you, a business owner seeking better connections, or simply curious about how BNI works, this episode is packed with value.🚀 Learn why networking beats traditional marketing and how you can join a chapter today!🔗 Connect with Katie & BNI:www.bniswonky.com💁🏼 Connect with Brian:LinkedIn: linkedin.com/u/bwericksonInstagram: www.instagram.com/cincybizpod/TikTok: www.tiktok.com/@cincybizpodFacebook: www.facebook.com/people/Cincinnati-Business-Podcast/Spotify: open.spotify.com/show/50kMVlyZokuoLwzE2fwAmt?si=pk87NyzsQJGY6iE7OKpzmQShow Notes:00:00 – Welcome to the Cincinnati Business Podcast01:14 – Meet Katie English Scanlon: Her unexpected path to leading BNI04:26 – What is BNI? The world’s largest referral networking organization07:10 – Networking for introverts: How Katie stepped out of her comfort zone09:38 – Is networking worth the time? The ROI of relationship-based marketing13:55 – The power of "Thank You for Closed Business" & tracking referrals18:09 – Why BNI tracks data (and why it matters for your business)21:48 – Common myths about BNI & the truth about time commitments26:53 – The impact of BNI: Real success stories from local businesses31:56 – What to expect when you join BNI & realistic ROI timelines35:34 – Why BNI is expanding & how to find a chapter near you41:57 – Katie’s 30-second BNI pitch: Why you should join today!Tags:#CincinnatiBusiness #Networking #BNI #BusinessGrowth #Entrepreneurship #ReferralMarketing #LocalBusiness #CincinnatiNetworking #BNISuccess #SmallBusinessMarketing #BusinessTips #SalesStrategies
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The #1 Networking Secret for Cincinnati Businesses? // Katie English // BNI SWONKY
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