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The Contrast in Marketing Across Cultures

EPISODE · May 21, 2024 · 28 MIN

The Contrast in Marketing Across Cultures

from The Kula Ring · host Kula Partners

This week on The Kula Ring, we’re exploring how culture influences the marketing strategies of international brands. Sandra Babic joins us to share some of her experience transitioning from Germany to start marketing a German brand here in North America. We discuss the differences in sustainability, messaging and relationship building. Finally, we discuss the regionality that exists here in the U.S. and Canada, these incredibly large nations.

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The Contrast in Marketing Across Cultures

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