The Imposter Illusion: How to Break Free of It – In Just 7 Minutes with Nina Cooke

 Know more about the imposter syndrome and its effects as a hindrance on your business and its potentials Find out what hinders you from improving your business through Nina’s Scorecard Learn how having a constructive mindset and attitude can further improve your business Resources/Links: Check out Nina’s Scorecard: http://www.NinaCooke.co.uk/Scorecard Summary Does it feel like your business is stuck, that no matter how much money you put into it, it just doesn’t move forward? Are you about to lose hope on your business progressing? Nina Cooke helps consultants and others build authority and boost their revenue within a year, and I know from personal connections, you've done a lot better than that with some people as well, by creating an unstoppable big action-taking mindset. She's been featured in Forbes and on BBC, that's the British Broadcasting Company radio. In this episode, Nina shares her insights on the imposter syndrome and how it can take a toll on your business’ potential, output, and clients. Check out these episode highlights: 1:34 - Nina’s ideal client: “My ideal client is entrepreneurs who feel that they're not as far along as they should be. There's something that's holding them back. They've tried lots of different strategies. They've worked with different coaches; they're throwing a lot of money at this and nothing is moving them forward. They're stuck and they don't know why.” 2:31 - Problem Nina helps solve: “I help them to identify exactly what's holding them back. So, what I do with my clients is we look at their end result, what is the goal that they want to achieve? It's going to be a financial goal. It's going to be a lifestyle goal. It's going to be a work-life balance goal.” 4:06 - Typical symptoms that clients do before reaching out to Nina: “Listening to the imposter syndrome, they feel that they're actually not as good as people think they are. They feel they can't help their clients and get them the results they want. They're terrified of being found out. Many of them, the highest values providing for their family and there are so scared because they feel they're punching above their weight.” 5:14 - Common mistakes that people make before they find Nina’s solution: “It's looking in the wrong place. It's investing and spending time and energy on things that will not work until they have their mindset in the right place. And I see this happening time and time again.” 6:15 - Nina’s Valuable Free Action (VFA): “To become aware of the thinking that stopping them from having all the success that they actually deserve. They have all the skillset they need. So, all they need to do is start identifying the negative thinking that's holding them back and know that it's lies. It's not true about them.” 6:56 - Nina’s Valuable Free Resource (VFR): Check out Nina’s Scorecard: http://www.NinaCooke.co.uk/Scorecard 7:30 - Q: How easy is it to get rid of the struggle as an entrepreneur? A: The answer to that is, it's absolutely possible. It doesn't have to be difficult. It doesn't have to be a struggle. Tweetable Takeaways from this Episode: “Enjoy what you're learning and figuring out along the way, because that's what's going to make you more resilient in every area of your life.” -Nina CookeClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:09