EPISODE · Jan 14, 2025 · 20 MIN
The One Product Launch KPI You Need With Sherry Ward
from Values-First Marketing · host Megan Kachigan, Sherry Ward
It’s time to rethink how you approach your product launch. There is ONE product launch KPI you truly need to succeed. It’s not about perfect systems or polished strategies. Instead, it’s about creating a solid foundation with deep, holistic preparation that sets you up for lasting success.Sherry Ward joins us to share how launching with impact requires more than just a checklist. It’s about going inward, healing, and connecting with your audience on a meaningful level. We’ll explore how letting go of control and embracing imperfection can help you launch high, without burnout.Plus, Sherry reveals how storytelling is the secret ingredient to building trust and authenticity, especially in a world where AI often dominates. You’ll learn how to connect with your audience in a way that’s real and relatable.The key to a successful launch isn’t just about hitting numbers. It’s about building relationships that matter. So, let’s dig into what it takes to go deep, build trust, and nail your product launch KPI. 0:02:10 - Sherry Ward discusses her journey and her expertise in launching authors and projects0:05:00 - The importance of a holistic approach to launching, blending heart with systems0:07:20 - Going deep to launch high: The value of inner work and healing in successful launches0:11:00 - How storytelling in copywriting can help make genuine human connections0:16:10 - Sherry explains the deeper purpose behind launching people, not just products or services0:19:40 - The ongoing journey of learning and growth, avoiding the trap of perfectionism0:23:10 - Surrendering control and the value of letting go to embrace the unknown0:27:00 - Tips for letting go of control: Practical steps for high achievers to try0:30:30 - Sherry's upcoming event, Christian Creators 360, and how to connect with her and her bookConnect with Sherry at www.squaretreepublishing.comCheck out www.ChristianCreators360.comFREE RESOURCE:Is your copy not converting? Increase your conversion rate in 30-mins or less with my free DIY Copy and Messaging Audit.CONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comFacebook → https://www.facebook.com/megan.kachiganLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganAsk a question for the podcast → https://forms.gle/9rPT7dtAKQCErzUg6WORK WITH ME: Download the Services GuideBook a Power Hour (and get my Starter Gdoc too!)Join the Why Isn't This Converting?" Free 5-Day challenge to get more clients from your copy by clicking here!Know exactly what to fix in your copywriting with this "Why Isn't This Converting?" Free 5-Day Challenge. You'll get bite-sized email prompts where you’ll apply one simple, high-impact fix in just minutes to make your content convert without having to re-write everything or constantly guess at what's going to work.
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The One Product Launch KPI You Need With Sherry Ward
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