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The rise of the mega-influencer

EPISODE · Mar 5, 2026 · 6 MIN

The rise of the mega-influencer

from The EI Podcast · host Engelsberg Ideas

Mega-influencers shape the public imagination. Phillip Dolitsky and Luke Moon explore a world where narrative matters more than fact. Read by Leighton Pugh.Image: Still from a film version of George Orwell's 1984. Credit: Allstar Picture Library Limited

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The rise of the mega-influencer

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