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Truth is now a luxury

EPISODE · Nov 17, 2025 · 38 MIN

Truth is now a luxury

from The Marketing Companion · host Mark Schaefer

Mark Schaefer begins the show with a significant announcement about the future of The Marketing Companion. Co-host Sandy Carter kicks off a discussion about how Deep Fakes are overwhelming even the most famous brands and company leaders. Mark and Sandy also cover the impact of AI speed on marketing, the rise of the humanoids and more.   Mark Schaefer is a strategy consultant, college educator, keynote speaker, and the author of 10 books including "KNOWN," "Belonging to the Brand," and "Audacious: How Humans Win in an AI Marketing World." His annual marketing retreat is The Uprising. For more of Mark's insights every week, subscribe to his award-winning blog. Mark also offers classes in personal branding and professional speaking.     Sandy Carter is COO of Unstoppable Domains and has held marketing leadership positions at IBM and AWS. She is the author of AI First, Human Always.

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Truth is now a luxury

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