PodParley PodParley
PodParley
Welcher Content interessiert B2B Käufer in 2024 wirklich?

EPISODE · May 29, 2024 · 29 MIN

Welcher Content interessiert B2B Käufer in 2024 wirklich?

from No leads, no fun!

Welchen Content sollten B2B Marketer in 2024 erstellen? Was wollen B2B Käufer konsumieren, damit ihnen die Kaufentscheidung gelingt?Inbound-Pionier Martin Bredl diskutiert in dieser Folge mit "They Ask, You Answer" Coach und Content-Experte Patrick Burmeier die Ergebnisse der B2B Content Preference Benchmark Survey von demandgenreport.com und vergleichen diese mit unseren eigenen Erfahrungen als Inbound Marketing Agentur. In dieser Folge geht es unter anderem um:→ Welcher Content im B2B Marketing funktioniert→ Ob Whitepapers tatsächlich ausgedient haben und andere Trends→ Welchen Inhalt und welche Technischen Eigenschaften Content haben muss→ Welche Rolle 3rd Party Content dabei spielt→ Was sich B2B Käufer von Content Erstellern wünschenund einiges mehr.Jetzt das “They-Ask-You-Answer”-Buch gewinnen: Bewerten Sie unseren Podcast auf Apple oder Spotify und schicken Sie einen Screenshot der Bewertung mit Betreff “Review Podcast” an [email protected]. Mit etwas Glück landet Marcus Sheridans Buch bald in Ihrem Postkasten.Mehr zu takeoff: https://www.takeoffpr.com/

NOW PLAYING

Welcher Content interessiert B2B Käufer in 2024 wirklich?

0:00 29:37

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

#126　オーストラリアコーヒーの魅力に惹かれて　④

Feb 24, 2026 ·13m

#125　オーストラリアコーヒーの魅力に惹かれて　③

Feb 17, 2026 ·9m

#124　オーストラリアコーヒーの魅力に惹かれて　②

Feb 11, 2026 ·7m

Why Live and Evergreen Models Both Fall Short

Feb 4, 2026 ·18m

#123　オーストラリアコーヒーの魅力に惹かれて　①

Feb 3, 2026 ·7m

#122　逆境に負けずワンちゃんと一緒に通えるお店を起業　④

Jan 27, 2026 ·8m

Similar Podcasts

Why That with Wyatt Wyatt Your semi-weekly source for fun facts and deep dives into different topics! Please follow the show and share the link with anyone who doesn’t already listen! The Course Mentors Podcast The Course Mentors Hey there, future course creator!Ever feel like turning your know-how into an online course is like trying to solve a Rubik's cube blindfolded? Well, grab your headphones because "The Course Mentors Podcast" is here to be your secret weapon!Meet Aimee and Odette (that's us!), your new best friends in the course creation world. We've been in the trenches for over a decade, and for the last five years, we've been rocking the online course space. Now we're here to spill all our secrets in bite-sized, 15-20 minute episodes that'll fit perfectly in your coffee breaks.No fluff, no filler - just real, actionable advice that'll take you from "um, what's a landing page?" to "holy moly, I just hit six figures!". We're talking everything from crafting your course to marketing it like a pro and building a business that'll have you pinching yourself.Whether you're dreaming of ditching the 9-to-5 grind, adding a sweet extra income str FEAR NOTHING and Have Lots of Fun with Carlie Lara Wallace carlielara Welcome to The Fear Nothing and Have Lots of Fun Podcast!! We get vulnerable, we have fun, and there’s always a bit of the gospel! These episodes detail all that God is doing in my life right now, and what I’m learning through these experiences. NEW EPISODES come out every Wednesday at 6:05am for those hump day early risers! Mindfulness for gamers Shaun Donaghy / Pickaxe Unlock your gaming zen and discover the secret to improved mental health! Dive into mindfulness with guru Shaun Donaghy as he makes understanding meditation easy and fun. Learn to release anxiety and sadness and level up your joy. More than a podcast – it's your ticket to a happier gaming life!
URL copied to clipboard!