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What does online personalisation really mean?

EPISODE · Feb 28, 2014 · 8 MIN

What does online personalisation really mean?

from UX Insights - User Experience Leadership and Strategy · host Boagworld

Personalisation can cause a lot of confusion. It comes in many forms and not all of them are appropriate for every site. Do not insist on personalisation unless you have a clear idea of what you mean and what benefits you expect.

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What does online personalisation really mean?

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