Why is Being Different So Important In The World?

Today, the world is replete with claims like:— “We are better”— “We are the best”— “We are Number 1”— “We are the leaders”as ways of declaring what makes a person or an organization special or unique. Unfortunately these are meaningless CLAPTRAP expressions promulgated by NARCISSISTS who find it necessary to declare what THEY think of THEMSELVES, rather than talk about how they create distinct value for others.In this episode I share why “being the ONLY one who does what you do” that satisfies what other people CARE about is the true endgame for those who desire to take a position in their life, their career or in business that breaks away from the common crowd.If you want to shine, be different to SERVE others and have THEM shine the light on you.