Why Social Media Doesn't Mean Much in the Grand Scheme of Things

Apply for The Personal Trainers Business Incubator: https://zakkcolburn.typeform.com/to/UDoxri Instagram: https://www.instagram.com/zakkcolburn/ YouTube: https://www.youtube.com/c/ZakkColburn/videos The Journey Podcast: https://open.spotify.com/show/6T4hYvQB8CAVzpXn6tLzVm My Book Cutting Strings on Amazon: https://www.amazon.com/gp/product/B0933MQRCZ?pf_rd_r=AKKS5XHRQV63Z1FVP9A7&pf_rd_p=5ae2c7f8-e0c6-4f35-9071-dc3240e894a8&pd_rd_r=972d9327-8a84-44ca-9bb1-a1fa78ec2cf2&pd_rd_w=oYdeY&pd_rd_wg=RZ2Xw&ref_=pd_gw_unk Today I want to talk about social media engagement and why it really doesn't matter. Engagement isn’t critical when it comes to growing a successful business. I’ve seen people who get 15-20 likes a post making over $10,000/month because they know how to market and sell their services. They have an offer that is extremely profitable, they have a good sales process that can close almost anyone, and they know how to expose themselves to the right people who would be interested in their offer. For example, let’s say you have one thousand followers and your product is nine hundred dollars. You only need to sell your course or product to thirty people to make over $25,000. You can easily pull thirty minimum prospects from your following of one-thousand people. As long as you have a good marketing and sales process you can build a six-figure business with little to no engagement.