Winning the Sports Biz Podcast Game: EJ Cutliff, Founder and Co-Host of the "Black in Sports" Podcast

I’m going to level with you. Doing this whole podcasting thing isn’t exactly for the feint of heart, you know? It’s a lot of work. Scheduling guests, recording episodes, editing (ugh, the editing), posting, promoting, social media (ugh, socials…) All the while wondering if anyone is listening…So when you you get a like, or a rating, or a positive comment, it can be pretty cool. But when you get an actual AWARD? Man, that’s just next level. It’s a feeling this episode’s guest, EJ Cutliff, knows very well because His podcast, "Black in Sports", was just named a top sports business podcast by the Sports Podcast Awards. EJ took time out from his victory lap to talk about founding "Black in Sports" and what it means to receive that kind of recognition. The long time sports biz exec also provides his view on the state of the industry, the role that "Black in Sports" plays in this cultural moment, and what he hopes to achieve in both the sports business and podcasting. And if you’re planning a Vegas trip anytime soon, the long time Vegas resident has some tips for you. ABOUT THIS PODCASTThe Sports Business Conversations podcast is a production of ADC Partners, a sports marketing agency that specializes in creating, managing, and evaluating effective partnerships between brands and sports. All rights reserved.YOUR HOSTDave Almy brings over 30 years of sports marketing and sports business experience to his role as host of the "1-on-1: Sports Business Conversations" podcast. Dave is the co-Founder of ADC Partners.FOLLOW USHere's where you can find us:LinkedIn: adc-partnersInstagram: adc_partners_podcastThreads: adc_partners_podcastYoutube: @adcpartnersHomepage: adcpartners.com/podcast