You Already Know The Answer

Episode 31 This week, Stef takes us on a winding journey—from her days working behind the beauty counter to the evolving role of AI in our lives. She opens up about that one customer every makeup artist dreads: the person searching for the “perfect” red lipstick. If you know, you know. They try on 20 shades, ask for everyone’s opinion, and still leave unsure. And yet—those moments taught Stef something profound: decision-making is rarely about the product. It’s about trusting yourself. Fast forward to now, where clients are showing up in therapy sessions with insights from ChatGPT (hey hi hello, future of therapy). ChatGPT reflects what you already know. Just like choosing a lipstick, the clarity doesn’t come from the outside. It comes from within. So whether you’re staring down a lipstick or a life decision, remember: you already know. You can trust yourself. You can make the choice. And you absolutely got this.