Zillow Stock Slides as Google Tests Real Estate Listings in Search

Zillow shares dropped sharply after reports revealed that Google is testing real estate listings directly inside its search results. The news sparked investor concern about long-term competition and platform risk, sending Zillow's stock down more than 9% in a single session. In this episode of Real Estate News for Investors, producer Kailyn Bennett breaks down what Google's real estate listings test includes, why the market reacted so strongly, and what analysts from Wells Fargo, Goldman Sachs, and Oppenheimer are saying about the potential impact on Zillow's business model. While experts say the threat is more long-term than immediate, Google's move highlights how shifts in search and lead generation could reshape the real estate tech landscape over time. We look at what's driving inflation now — including food, energy, and shelter costs — and how markets reacted to the softer-than-expected data.  🏡 Want to come to RealWealth's Live Event? Visit www.Realwealth.com/Expo to learn more.  JOIN RealWealth® FOR FREE https://realwealth.com/join-step-1  SOURCES: https://www.cnbc.com/2025/12/15/zillow-shares-are-getting-crushed-heres-why.html